savatage1973
Addicted Member
I really thought that manufacturers were profit driven, so how can they set a standard of excellence ????
This is partially true. Manufacturers have to turn a profit, or it is not a viable business, but they don't have to strive to maximize that profit margin at the expense of quality and/or their reputation--which will eventually kill the business anyways.
"Standard of Excellence" is a relative term--perhaps better stated as the best you can buy at this price point. All products are built to a price point to "fit" into the market. It is the "bang for the buck" concept that is reflected in so many inquiries here on AK--the "what is the best XXYYZZ that I can buy for $500?" type of threads. So SOE is about maintaining/improving product quality and reputation in a given market price bracket, which in turn, fuels the first part by increasing sales and thus total profit revenue as well.