I did not know they had an installer network . Not available out here in the sticks .
Yeah, it's pretty great. The affiliate installers (local tire shops) negotiate the mount/bal/accessory charges which are typically better than half of what they "normally" charge and are published on the Tire Rack site. So you know ship to shore what your total price will be out the door. They also will direct ship to your preferred installer so you don't have to haul them yourself.
I'm having my latest order shipped to our Firestone dealer which is about 2 miles from my house. 4 tires M&B for $46. Most places around here charge $25-$30 per tire off the street.
I'd imagine that Tire Rack gives their affiliate installers a cut of the sale to encourage their collaboration and
move tires. Another beni for the local shop is the potential for other service work once your rig is on their lift. Hence their willingness to forgo the rubber profit from an in-house sale. Genius
(practically necessary) symbiotic marketing strategy on TR's part.
I also bought a set of aftermarket wheels for my Saturn I used to have from Discounttiredirect.com. The price was very good and they shipped quickly.
Thanks for the heads up on Discouttiredirect. Man...their site looks spooky identical to TireRack. Though I think the TR show is a good bit more comprehensive on product info, video comparisons/reviews, and user sourced performance charts, etc. I just checked their price on what I just ordered from TR and they are very competitive vs. DDT...came in about $80 less than TR...
but I have no clue what their installer charges for mount & bal, etc...
Thanks again. Always good to have additional reliable and recommended sources from real people.