You can see that the opinions on how each companies "signature sound" is perceived about the same by most ears here. Marantz warm and rich to Yamaha's flat and critical (I agree with this description.) From one extreme to the other it is all about speaker pairing and what sound suits your ears expectations. I am partial to Sansui and early Pioneer but......and I learned one thing was huge from listening and experimenting with a friends Yamaha gear, Yamaha will "keep things modern" with recent speaks, or clean up the sound of some vintage speaks with "mush" issues. (He runs his Yamaha gear w/Klipsch Heresies....it is way to bright and EQ helps for me....not for him.) I will always have a Yamaha to push certain speaks.