Yamaha acquires Ampeg!

Discussion in 'Musical Instruments' started by Celt, May 11, 2018.

  1. Celt

    Celt Peanut Head Staff Member Super Mod

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  2. Binkman

    Binkman Addicted Member

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    A little more comprehensive link; quote in part....
    https://www.prosoundnetwork.com/business/yamaha-acquires-ampeg-from-loud-audio

    "Announcing the sale, Loud executives characterized the move as one made in order to place more focus on its Pro Audio efforts. "Simplifying the Loud business so that the Mackie brand, in particular, could be free from the constraints of a complex organization was always a cornerstone of our thesis for the Loud acquisition," said Ty Schultz, managing partner at Transom Capital Group, Loud’s parent company.

    Loud Audio’s former iteration, Loud Technologies, first acquired Ampeg in March, 2005 as part of its purchase of St. Louis Music. Last October, Loud and its various brands—Mackie, EAW, Martin Audio, Blackheart, Crate, Ampeg and Tapco—were sold to Transom Capital Group, and the company was renamed Loud Audio LLC."
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    I just happened across 'ProsoundNetwork' looking for links to OP. This is pretty cool info.
    https://www.prosoundnetwork.com/recording/house-votes-to-modernize-music-compensation
    Maybe us bangers can still cut a dime for a decent recorded riff? :D
     
    Last edited: May 11, 2018
  3. arts

    arts Super Member

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    Unfortunately,as with many products,the name is now only about brand recognition.The ''original'' product line,the one that became legendary,died long ago.
     
  4. valvenator

    valvenator curious bystander, serious procrastinator Subscriber

    Unfortunately, as another Ampeg fan, I have to agree.
    Seems strange though that Yamaha would need to acquire a name since they have already made one for themselves.
    Oddly I see another Gibson situation in the making.
     
    KentTeffeteller likes this.
  5. Binkman

    Binkman Addicted Member

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    Yamaha is the worlds largest manufacturer of musical instruments and the following link in summary is partly focused on digital and headphone listening. In my other link, Yam. also acquired 'line6' from the lord corp.
    "
    Analysts said Yamaha's new challenge was to build on its musical instrument technology and cultivate new customers.

    Mr. Ito says Yamaha has two markets in mind: the very young and the very old. To attract the young, RED LIGHT!!!!!
    Yamaha has created a Web site called Music Front, where aspiring musicians apply to have their music evaluated for commercial potential. Yamaha will give musicians who pass the screening an online debut and help them win contracts with recording companies. Yamaha plans to make money on the site by retaining the original rights to the musicians' work, ensuring that it receives a share of the profits should the musician turn successful later.

    So you're some dumb Japanese teen and you're agreeing to give Yami rights to your music? That wouldn't fly in the U.S. now. from my other post as house has passed music compensation reform.

    https://www.prosoundnetwork.com/recording/house-votes-to-modernize-music-compensation
     

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