Remember When A Half Gallon Was Just That?

mfrench

mfrench

Addicted Member
It seems like very little product gets weighed out to the gallon standard anymore.

Example:
Blue Bunny Ice Cream

I bought some BB ice cream last week, and, when opened, the container was only perhaps 3/4 full.
It states a quart and a half, or, 48 fluid ounces.
The partially filled container, it weighed 30 ounces, stlll in the unopened container. The container weighs 2.3 ounces, and, it was included, as it was an unopened container.
So, 48 ounces now weighs out to a mere 27.7 ounces, which is far under a quart (32 fluid ounces). But the label still states 48 fluid ounces, or, a quart and a half.

So, I was thinking that maybe a freeze/thaw freezer cycles settled the ice cream out to that 3/4 full mark in the container, and that it might have been my fault?! Maybe mixed full of air to fluff it up, and it settled?
Nope.
I went to the store this afternoon, and went over to the freezer section to confirm this, and, every single container of BB ice cream, of the dozens and dozens represented of Blue Bunny, was at this same 3/4 pour level.

ongoing story, as I just wedged a complaint through their contact us mailbox.

signed:
serious ice cream and raspberries guy.
 
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I understand shrinkflation, and have already lived it once, when a half gallon became a quart and a half.. But, this is misrepresentation.
 
If they respond, they'll be linked to this thread.

@rickb119
I became quite fond of Winco store brand, Natural Vanilla. But during the pandemic, it became a bit iffy if they were going to have it or not. Then, it disappeared from the shelves. I'm really hoping for its return, as it was an exceptional flavor.
 
A half gallon of ice cream became 1 3/4 quarts, then 1 1/2 quarts. Trader Joe's is the only place I see a half gallon is still a half gallon. The Mrs. does most all our shopping and she is always showing me how small the contents of everything has become.
 
Ounces and fluid ounces are not the same thing.

On a side note, I read recently that the hot dog and soda at Costco will be $1.50 "forever". But before anyone gets excited, they didn't say they'd be the same size and quality "forever". The quality has already taken a hit since their inception. I used to buy them at the Tukwila Costco back in 1988 and they were MUCH better dogs AND buns than what they use today. At that time it was a "cart" outside the entrance, BTW. Oh, and you could choose between hot dog and "good" hot dog for the same price. They haven't sold the "good" one for a very long time.
 
RobRoy said:
On a side note, I read recently that the hot dog and soda at Costco will be $1.50 "forever". But before anyone gets excited, they didn't say they'd be the same size and quality "forever". The quality has already taken a hit since their inception. I used to buy them at the Tukwila Costco back in 1988 and they were MUCH better dogs AND buns than what they use today. At that time it was a "cart" outside the entrance, BTW. Oh, and you could choose between hot dog and "good" hot dog for the same price. They haven't sold the "good" one for a very long time.
Click to expand...

Costco hot dog came out as #1 in this comparison, and beat some heavy hitters. So somebody likes 'em.
https://www.washingtonpost.com/news...erica-we-tried-15-popular-brands-to-find-out/

The Mrs. has a better memory than me, but not a lot better, she thinks the days of the hot dog cart at Costco they served Sabrett hot dogs. They were (are) good.
 
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RobRoy said:
Ounces and fluid ounces are not the same thing.

On a side note, I read recently that the hot dog and soda at Costco will be $1.50 "forever". But before anyone gets excited, they didn't say they'd be the same size and quality "forever". The quality has already taken a hit since their inception. I used to buy them at the Tukwila Costco back in 1988 and they were MUCH better dogs AND buns than what they use today. At that time it was a "cart" outside the entrance, BTW. Oh, and you could choose between hot dog and "good" hot dog for the same price. They haven't sold the "good" one for a very long time.
Click to expand...

Understood. But, that is the scale of measure that I have at hand, and the only means that I have to convey the thought.
 
Yeah, I also remember when plastic soda bottles were all 20oz, not 16.9oz like they are now. And it's sad that the most popular aluminum soda can size now seems to be those little 6oz cans. I go and buy a fast-food burger and now there is usually an inch of empty bun around the tiny beef patty in the center. Depressing times. At least the alcohol percentage in most beer seems to be trending upward over time :thumbsup:
 
Like I mentioned, a bit higher in the thread,...
I went to the market again, this afternoon, and I looked into the Blue Bunny section of the freezer case, and, there were dozens and dozens that matched this level of fill, across their entire line of product. This was not a mistake.
 
mfrench said:
Like I mentioned, a bit higher in the thread,...
I went to the market again, this afternoon, and I looked into the Blue Bunny section of the freezer case, and, there were dozens and dozens that matched this level of fill, across their entire line of product. This was not a mistake.
Click to expand...
Oh wow, OK - Now I see!
EDIT: But the point is, the consumer should be told what is going on - I know faking the portion sizes isn't new. It's the trickery part that bugs me, not so much a company trying to maintain profit.
 
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init4fun said:
This is the newest way we're being robbed at the supermarket,
Click to expand...
Frito-Lay has been doing this for 35 years or more. Remember the Pounder...they weigh in at 8 ounces now and over that time prices have gone up, too.
 
Ice cream is an overrun product which means it has air whipped into it, amount required by law. I don't understand why BB would have such a short fill. Seems the 48 oz cartons are still supplied full but they used to be 64oz containers so there was that shrinkflation a few years ago. Drop the quantity instead of a price increase. Now with the totally effed up supply chain we get to have both a price increase and a smaller portion for that increased cost.
 
OK,... I just measured out a quart and a half of water, and added it to an empty BB container. It came up to the same fill level in that container hat I've known for a long while. This new measure of theirs is a ripoff.

In this image, I very carefully measured a quart of water, and added it to a BB container.
If you consider that air was added to the ice cream for fluffing it up, that adds that little bit of extra depth of ice cream that is apparent. Their new measure is just barely a quart.

DSCN9848.jpg
 
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