allmanbros
Well-Known Member
Ran across this article in MUSICWORLDBUSINESS.COM. in 2021......some mind boggling numbers from Spotify execs......some that stand out.... (1) 60k per day = 22 million per year, (2) there are 8 million creators (artists + podcasters), on Spotify (3) of the 8m creators, about 800 generate streaming plays to earn $1m revenue (year 2020), (4) about 7500 generate enough to realize $100k (year 2020)......and Spotify expects these numbers to INCREASE dramatically in the coming years....no wonder artists can"t get their material exposed effectively.
This article was referenced in MARKETWATCH, a publication that tracks market trends...this article states that streams of current music (since 2015) decreased by 19.4% in 2021 while music prior to 2015 has increased by 29.4%.....this is caused in part by baby boomers and millennials getting on the streaming platform and preferring the music of their generation to the new stuff.....also explains why artists are selling their music portfolios for millions of dollars....it appears to be a "sound" investment for the buyers.
Interesting reading, just type in "60000 songs added to Spotify" and it will bring up the article.
This article was referenced in MARKETWATCH, a publication that tracks market trends...this article states that streams of current music (since 2015) decreased by 19.4% in 2021 while music prior to 2015 has increased by 29.4%.....this is caused in part by baby boomers and millennials getting on the streaming platform and preferring the music of their generation to the new stuff.....also explains why artists are selling their music portfolios for millions of dollars....it appears to be a "sound" investment for the buyers.
Interesting reading, just type in "60000 songs added to Spotify" and it will bring up the article.