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Any ideas why Yamaha isn't offering their NS-5000 speakers in the U.S. market?

bergun

Well-Known Member
I really like Yamaha's new NS-5000 speaker system since its a great match for their A-S2100/A-S3000 amps., but I was wondering if anybody knows why Yamaha isn't offering it to the U.S./North American markets?

I'm not trying to start an anti-Yamaha thread, but just wondering why Yamaha offers more options to the European/Asian markets... Like offering their mid-line of equipment, to include the CD-S700 CD player, T-S500 AM/FM tuner and their CD-C600 CD changer in silver. As well as a silver finish on their A/V receivers.

I've been a Yamaha fan since the mid 80s and nothing is going to change that... Just trying to figure out why Yamaha does what Yamaha does!!

Thanks for looking!!
 
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No clue, but it's kind of the opposite of back in the 70's--there was a lot of gear available in the US or military PX stores in Europe/Asia that were not offered in those markets. There were also a lot of black-faced units sold only in Europe and Asia that were only available in silver for the US market. As for the separates, it seems that Yamaha does not see a major market for them in the US, so they remain focused on receivers/integrateds and AVRs.
 
Well, since they are 5 figures, I guess if you want them and can afford them, it really won't matter where they are retailed or not. :)
 
Wow, 15.000,- euros... Very nice speakers...

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I am sure that if they thought there was a value proposition to market the loudspeakers in the US, they would.

There are so many fine options at that price point available in the US as it stands.
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I am a Yamaha fanboy, but I've never much cared with their loudspeakers. Not my cup of tea at all. Well, the little, US made NS-5 two-way of long ago was pretty decent, actually. Never cared for the big ones of the 1970s (NS-1000, etc.), although they looked nice.
 
I am sure that if they thought there was a value proposition to market the loudspeakers in the US, they would.

There are so many fine options at that price point available in the US as it stands.
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I am a Yamaha fanboy, but I've never much cared with their loudspeakers. Not my cup of tea at all. Well, the little, US made NS-5 two-way of long ago was pretty decent, actually. Never cared for the big ones of the 1970s (NS-1000, etc.), although they looked nice.

You know what I'm thinking? In the past, Yamaha speakers were always hampered by the "lack of bass" probably because they were made to be enjoyed in the close quarters of many Japanese homes. Perhaps the trend continues?
 
Probably the same reason Seiko won't retail Grand Seikos here, because most Americans still hold the misconception that the Japanese cannot make ultra high end products.
 
Not all that impressed with some of the specs ... 26hz ... @-10db?
The NS-5000's frequency response is similar to another 35kg 3 way monitor, the Harbeth 40.2 (35Hz to 20kHz +-3dB).
 
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Japan sort of lives in a bubble. They might easily assume that the west isn't terribly interested in their high dollar offerings. I am almost certain their first reaction would be "huh, why?".

And in full disclosure, though I do infact love Yamaha speakers, I've heard these hooked to an AS-3000 amp and was kind of underwhelmed. Good but not great. While it is nice to get new with warranty, I'd much rather put that money toward NS-2000's or NSX-10000's or spring for a pair of Wilsons.
 
...Japan sort of lives in a bubble. They might easily assume that the west isn't terribly interested in their high dollar offerings...

Yep, they like it that way. 127 Million people not afraid to spend money and not focused on discount level shopping. They will sell plenty in their home market.
 
They command a high-end price yet I doubt many people in USA consider Yamaha a high-end brand for speakers. Ask people about Yamaha and I'd guess you'd probably get something about motorcycles or AV receivers.

That is not to say Yamaha is incapable, but brand recognition/perception is a big factor.
 
They command a high-end price yet I doubt many people in USA consider Yamaha a high-end brand for speakers. Ask people about Yamaha and I'd guess you'd probably get something about motorcycles or AV receivers.

That is not to say Yamaha is incapable, but brand recognition/perception is a big factor.
I like your summation. I think this is why many who dismiss Yamaha off hand are quite pleasantly surprised when they hear it. Preconceived notions can be a difficult hurdle to overcome.
 
I played the piano when I was growing up, I remember the look of pity from other kids, and instructors when I told them I practiced on a Yamaha at home lol. To most of them, they bought into the marketing of Steinway, and Baldwin, and anything else must be inferior. There was a noticeable difference though, the American piano notes decayed noticeably slower, basically slurred the notes together like drunk speech. My Yamaha felt quicker, because of the more distinct notes, and silence between the notes.
 
I still play and my C7 is the centerpiece of my music room. Well it was until the GT-2000 showed up and now they fight over the limelight.
There's no longer any Yamahas in the garage but I miss both my old FJ1200 and GTS1000 (look it up - James Parker's RADD front end made it something special).

I'd love to hear the NS-5000 and I'm fairly certain it would do justice to the price. But in that range there is some very stiff competition...my dealer would have let me have his floor model Revel Ultima Salon 2s for the same money and somehow I don't think the 5000's are *that* good :-).

jblnut
 
Probably the same reason Seiko won't retail Grand Seikos here, because most Americans still hold the misconception that the Japanese cannot make ultra high end products.
The Grand Seiko is now sold in the USA. Seiko makes fine watches but I agree they don't have the "high line" cachet. However, Yamaha does by virtue of if nothing else its pianos, which Elton John uses exclusively and which it used in a limited edition.
 
127 Million people not afraid to spend money and not focused on discount level shopping.

I lived in Japan for six years. I can tell you they are mostly afraid to spend money and are generally focused on discount level shopping. The Japanese economy was suffering deflation for decades after their real estate market bubble burst in the early 1990s. These are priced for the European and Australian markets.
 
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