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when did onkyo become just Integra?

bryblob

bryblob

Super Member
I remember when onkyo products had their higher lineup of onkyo integra products. Most of these were more upscale, better quality, better parts etc. This was like pioneers elite series or sony's ES series. Somewhere along the line onkyo started making receivers and amplifiers with just the name "integra". I am wondering whenever this started, if they still retain the same upper quality as the old onkyo integra gear or if they just used the name to start another line of equipment that doesn't hold to the standards they use to. Someone fill me in here.
 
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Yep, shortly after 2000 the "Integra" badges started to appear. I think it was a good idea, as they needed to provide a little more distance from the Onkyo brand. Not that there's anything wrong with it, but to more firmly cement the fact that the Integra line is the upper end.

Funny enough, the Integra face-plates don't look all that much different from Onkyo branded face-plates. They really ought to do something to make them look less alike. In any case, Integra components are very good. Resale value doesn't appear to hold up all that well, so some serious deals can be had.
 
myu701 said:
Funny enough, the Integra face-plates don't look all that much different from Onkyo branded face-plates. They really ought to do something to make them look less alike.
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I concur. I was really looking into buying an Integra A/V receiver until I noticed all of them have a "busy" face. I have the Onkyo TX-NR807 with a door that hides all the unnecessary "mess" that keeps it looking clean (it's my first "real" higher quality amp with a higher class look). I realize that the Integras probably still sound great, but minimalistic is now a key factor for future equipment I buy.

If I'm gonna spend that kind of money, I'd rather have a Marantz or H/K that hides buttons with a door.
 
Tuesday the local thrift has a half-off sale and I have my eye on an Onkyo Integra T-4711 tuner that's rated, according to folks at TunerInfo.com, to be as good as the Yamaha T-85/TX-1000.
For 5 bucks it'll fun to hear:).
 
Integra was started by Onkyo to sell their best gear at better dealers who could demonstrate it correctly and know the gear well. Onkyo, Yamaha, Sony, Pioneer and similar are such mainstream brands in this country and common big box store fixtures, that they need a high end line for their best gear so it gets sold by the better dealers. Right now, Yamaha is sadly in need of such a line due to some nice newish 2 channel gear which is excellent. And their normal dealers won't give it justice.
 
It was around the mid 80's. I remember buying a Onkyo Integra A-8087 Integrated amplifier around that time. I picked up an Integra 3-head deck made around the same period.
 
tubed said:
Tuesday the local thrift has a half-off sale and I have my eye on an Onkyo Integra T-4711 tuner that's rated, according to folks at TunerInfo.com, to be as good as the Yamaha T-85/TX-1000.
For 5 bucks it'll fun to hear:).
Click to expand...
Tubed, if saving five bucks is the difference between owning this tuner and possibly losing it to another buyer by Tuesday, I'd skip lunch someday to find the money. That's a nice tuner; I'd want to make sure I snagged it. :yes:
 
The only Integra item I have owned was a Pro Logic integrated amp from the mid '90s. It was big, as deep as it was wide, and it weighed more than my 8080DB. It was really nice, but so were some plain Onkyo receivers that I've had.
 
tubed said:
Tuesday the local thrift has a half-off sale and I have my eye on an Onkyo Integra T-4711 tuner that's rated, according to folks at TunerInfo.com, to be as good as the Yamaha T-85/TX-1000.
For 5 bucks it'll fun to hear:).
Click to expand...
You let it sit there for only $10? :headscrat
I'd run back and get it. This one was very close in performance to the famed T-9090II.
 
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