I agree,McIntosh designers offered world class performance and designs.
They sure did! But now, every time I see a pricey new Mac, I can't help but think about Bose's marketing tactics, which include selling so-so-quality equipment at unreasonably high prices just so buyers can brag about their Bose speakers to impress friends who aren't into audio, insisting that these speakers cost them two weeks' pay (that, I believe). Unfortunately, like most audio enthusiasts, I don't think Bose speakers sound good compared with competitors that sell twice the quality (or more) at half the price. For those who don't know, Bose now owns McIntosh. Although it has promised to maintain the legendary brand's standards of quality, many a reviewer or engineer has raised some concern regarding Bose and its poor record of keeping its acquisitions alive if they don't earn it much profit, and if badge-engineering shenanigans are exposed as being Bose designs performing like Bose designs dressed in fancy garments, well, that's not good. Can't really blame Bose, as they are a corporation, and corporations must turn a profit to stay alive, something that company is very good at, through aggressive marketing aimed at people who otherwise would not be interested in spending that kind of money just to listen to music when they can do that simply with their phones and cheap headphones. The majority of people are not audiophiles, and Bose tends to impose their marketing strategy on everything associated with their name. Bose-signed McIntosh equipment feeding Bose speakers is nightmare fuel, at least for me.
That being said, I may not be that keen on Bose speakers, but I like their Quiet Comfort headphones a lot; they are very comfortable and sound surprisingly good for the price, this coming from someone who owns several $1,500+ headphones. I like good sound but don't want to bother the wife when she's resting, so I indulge in HP's and skimp on speakers, relatively speaking. Let's say I don't have $35,000 Paradigm or Focal floor-standers, just small but high-quality shelfies with 4.5-inch "woofers" that convey sound but nothing physical. Quiet Comfort are the only phones I use while driving, in states that still allow it. Unfortunately, since retiring in Canada (my wife is from here), I found out the hard way, via several traffic citations, that no province allows it, so I stick to my SUV's reliable but a tad bit dull-sounding Pioneer system. What I hope for McIntosh under Bose management is that it'll be treated more like the headphones and less like the speakers. One can dream.