What I find interesting is that try to put a 'scientific basis' on it, but fall well short, e.g. Sensitivity 102 db approximately, excuse me is that in room or anechoic and why 'approximately'? or Bandwidth 15 Hz-50,000 Hz, got tolerances on that?
Why a giant monkey coffin which is likely to have all sorts of internal resonances which is why most modern speakers have curved uneven dimensions to distribute and reduce them? It also leaves out room resonances, so much for 'a new reference in ultra high fidelity: its sonic abilities are virtually limitless.'
The price doesn't bother me (obviously I'm not well heeled enough to be their type of customer), just that they try to dress it up with all sorts of scientific gobbledygook. This isn't to say that it doesn't sound good or even great, just that the hype is a little much.