TV advertisement for the Revere Stereo Tape Cartridge System 1963

[frankxbe]

found this on You tube 1963 ad for revere self changing cartridge tape recorder http://www.youtube.com/watch?v=HwrnGu8gduI&feature=related

 

[KentTeffeteller]

Thanks, interesting early tape cartridge system. 1 7/8 IPS speed. Auto threading. Columbia Records did offer their catalogue on these cartridges. 3M debuted a new low noise tape formula with this system, though the system was a marketplace failure, the tape helped make slow speed tape recording practical.

 

[goldear]

That's a format that I've never heard of before.

 

[Ed in Tx]

There are several other videos like this one for an RCA cartridge system..

http://www.youtube.com/watch?v=I71KOeIBXeQ&feature=related

RCA made and sold, and I've never run across one of these.. pretty cool!
http://www.youtube.com/watch?v=XE0-dLPKcvk&feature=related