Damping minimizes the resonance of the cartridge/arm, so that there is less energy in the arm and tends to clear up the soundstage nicely. Too much and it can flatten the bass and dynamics. Almost all unipivots are damped to keep them from wobbling, and the damping contributes to the sweetness, clarity and precise imaging that they are often credited with (as well as the less than overwhelming bass many of them are accused of). Quite a few conventional arms also have damping troughs, sometimes as optional accessories -- the SME III, the Micro Seiki MA 505, the Mission arm that was designed by John Bicht, and others.