Regrettably (for me), I have yet to make it to an AKFest. :tears: I hope to next year or the year after.
Perhaps I shouldn't comment since I haven't been there, but I can imagine well what the OP is talking about, from experience at other events (both good and bad). Having organized many functions over the years (including some much larger than the Fest), perhaps I can offer a few ideas/suggestions. Many of these may already have been implemented, or may not be entirely suited to the AK Fest, but perhaps something here may help for next year:
(1) Have a map given to each person on arrival (in their "kit" - a folder with schedules, vendor's ad stuff, etc...) that clearly shows the different areas (color-coded for "vendors' rooms", "member's rooms", "communal space" or "swap-meet", etc...), so if someone like the OP comes, they can quickly and easily find what they are looking for: in this case, member's rooms with less-expensive and/or more vintage gear than the vendors' rooms.
(2) Have a "social" or "rest" area where people can go just to relax and shoot the breeze (not that they aren't doing this anyway within the rooms, but this area would be specifically for meet-and-greet type socializing with people you don't already know). This should be a more open/accessable area, with refreshments. Even just putting table signs on a couple tables or a marked-off area in the lobby or coffee shop (or a large room very close to the entrance) with a coffee/tea/smacks buffet on the side would do.
(3) I know you have name badges: are they big enough to be easily read? Do they have members' user names, real names, and place of origin? (and perhaps room for one more comment/statement by the wearer?). Makes it easier for people to approach each other.
(4) Mention was made of a live concert on Saturday evening. Excellent idea. Are there other planned events? Things like cocktail parties, maybe with some silly "mixer" games at the start, the raffle, organized meals, perhaps with guest speakers, presentations, awards (some serious, some silly), etc...
(5) How about a "college bowl" type quiz-show covering audio knowledge/audio trivia, perhaps with different categories? This could be by individuals or teams, and might be divided somehow (professionals vs. amateurs, or by number of years in the hobby/business). To make it a little more fun and less intimidating, some of the questions could be about past posts/topics/revelations on AK. It would be fun for participants, and educational for all, and give people more to talk about during and afterwards.
(6) How about having a bulletin board near the entrance, where people with rooms could post a one-page "ad" showing their picture (of themselves and/or their gear) and a blurb about what was in their room? At higher cost, the pages could be reproduced and put into a "guide book" or "program". A new (or late) arrival could look these over, and decide where they'd like to start from those descriptions and pics.
(7) Have some volunteers with experience and knowledge of the Fest --wearing something distinctive like a brightly-colored sash or cap or vest to identify them-- who could act as ushers/hosts/"introducers" to help people find things, make introductions, etc... Newbies could be pointed in the right directions by them upon arrival, and they could be told to approach anyone else dressed that way at any time, if they had questions or needed help.
(8) You could organize a "scavenger hunt" type of game to run during the Fest, with a list of things to be "found" --mostly actually puzzles or questions, the answers to which would be found scattered in the various rooms. Some of the answers might be written somewhere, but for many other answers, you'd have to ask the people in the rooms. Some could be cryptic or "hidden", within reason. Have a prize for the first person to get all the answers, and another prize to be drawn from all the entrants who get all the correct answers after that. This way, people are encouraged (and have a good excuse!) to approach people in the rooms and start speaking to them, if only to ask the questions and get the answers, in the hope of winning the prize.
(9) You could have "secret friends". The people who participate in this get a gift ready before arrival, and leave it at a designated place when they arrive. At that time, they are given the name of the person whose secret friend they are, but not the person who is their own secret friend (these friendships are "one way"). If you participate, you have to approach people and introduce yourself, in order to find out who your "secret friend" is, and only once you find them, can you both go to verify that you've found them, and claim the gift. This encourages everyone to go around and introduce themselves to others, at least until they find who their own secret friend is. Guaranteed to get more people approaching the others they don't already know/haven't already met.
Hope something amidst that lengthy drivel helps improve what I'm sure is already a great event for most attendees, and hope one day to make it to a Fest, myself (being one of those married middle-agers who really don't need the bathing beauties any more to enjoy audio ...not that I don't appreciate beauty of any kind!)
